CASE STUDY // NITTO NT555G2 LAUNCH
Services Rendered: Photography, Video Production, Product Placement
When it comes to launching a product, everything must be done with careful thought and precision. Nitto Tire worked with Ignition to help launch one of their newest lines of tire, the NT555G2.
Everything from vehicle choice down to imagery had to not only match the products characteristics, but also complement the Nitto brand as well. Content created from the launch project have been utilized on billboards, digital ads, print ads, social media and company brochures.
// Organic interest in the product by utilizing quality content
// Social media engagement by utilizing guerilla marketing social media ambassadors
// Creative assets that helped support the launch of integral product