CASE STUDY // DRIVINGLINE x SEMA
Services Rendered: Event Production, Event Staffing, Photography, Video Production, Logistics
Drivingline is a website and print magazine founded to reinvent the way media is consumed. While traditional magazines pursue segments of automotive enthusiasts, Drivingline’s mission is blur the lines and become the one stop source for all enthusiasts whether truck or car or even on road or off road.
With a highly anticipated booth display slotted at the SEMA trade show, Drivingline worked with Ignition to ensure the event was a success. Over the span of a week, Drivingline was able to distribute magazines, posters and execute social media campaigns to help gain brand exposure.
// Thousands of key impressions with industry influencers and enthusiasts
// Execution of strategic social media campaign
// Creative assets for print and web distribution