CASE STUDY // BERK TECHNOLOGY
Services Rendered: Social Media, Event Staffing, Public Relations, Marketing Consultation
Working closely with Berk Technology, IMG developed an event spokes model campaign at multiple Formula D events to strategically target Berk’s core demographic of sport compact car owners. Content generation and social media management has led to an increase in impressions, followers and engagement across the board
// Increased brand awareness and product sales
// 400% improvement in customer service response time via social media.
// 500% social media growth in the last 12 months